Start-up businesses are full of risks and uncertainties. From cash flow, managing the team, to having to make tough decisions, they all seem like they are going up against an impossible challenge.
However, one thing is guaranteed throughout this journey: there will be struggles. There are many types of business struggles and each one is unique as well as different from the other. This article aims to define these different types of business struggles and what you can do in terms of a solution for them.
Identifying the type of struggle you are facing is often a good starting point for solving an issue. That is, identifying the source and exactly what your target is. Let’s take a look at each of them in great detail and do a quick analysis about how you can tackle them to achieve your goals.
Perception: The top five types of business struggles
First, we will start with the most common and some higher-risk issues that many business owners face. These include: perception, cash flow, team building, decision making, and having a product in demand.
Perception struggles: The first battle many businesses face is the one of perception. A common issue facing many startups and entrepreneurs is how they are perceived by potential customers. This can be a struggle because there is no way to capitalize on perception right away. Moreover, if you are unable to overcome this, others are still going to be viewing you as an amateur- and that’s not something you want.
Solution : In order to deal with a perception struggle, it requires some quick thinking on your part in order to find ways to show previous clients and prospective ones that you have what it takes to do this without bothering anyone else involved. Having a website and blog can be a good start. It’s not the only thing, but it is a key component of getting perception struggles handled.
In order to deal with a perception struggle, it requires some quick thinking on your part in order to find ways to show previous clients and prospective ones that you have what it takes to do this without bothering anyone else involved. Having a website and blog can be a good start. It’s not the only thing, but it is a key component of getting perception struggles handled. Another way of dealing with this type of business struggle is through something you are familiar with- networking events.